Sell Your Flat in 28 Days Guaranteed

You Set The Price

No Marketing Fees

No Sale, No Fee

4.9 out of 5 stars based on 100+ reviews

How It Works

Step 1

Instantly

You claim your free instant valuation

We’ll call within 24 hours so you can set your minimum reserve price

Step 2

Day 1

Our photographer organises to take photos, video tour & floor plan for FREE

Step 3

Day 2

We list your property on Rightmove, Zoopla, OnTheMarket and all the other platforms

You immediately receive offers from our client list of pre-qualified investors

You accept an excellent offer and we secure a 10% non-refundable deposit on your behalf

Step 4

28 days later

You receive the rest of the cash within 28 days

What are people saying about us?

87%

of our properties sell before their first auction

98.9%

customer satisfaction rate

13+

years of experience

These guys are the best! John is very knowledgeable and helped me with my flats, I couldn’t recommend them more!

Luke Bennett

Excellent outcome. Every part of the process was explained in detail and I knew exactly what was happening throughout. Fantastic result also. Flat sold. Business concluded. Thank you.

Paula Barrowman

Superb team to work with - we have bought and sold with Prime. Delighted with the results so far - Straightforward, friendly, ethical and trustworthy. Highly recommend doing business with Prime!

Susan Aktemel

Excellent service and can’t recommend highly enough.

Fantastic communication from start to finish and sold the property within 5 days.

10/10

Cameron Bell

These guys are the best! John is very knowledgeable and helped me with my flats, I couldn’t recommend them more!

Luke Bennett

Excellent outcome. Every part of the process was explained in detail and I knew exactly what was happening throughout. Fantastic result also. Flat sold. Business concluded. Thank you.

Paula Barrowman

Superb team to work with - we have bought and sold with Prime. Delighted with the results so far - Straightforward, friendly, ethical and trustworthy. Highly recommend doing business with Prime!

Susan Aktemel

Excellent service and can’t recommend highly enough.

Fantastic communication from start to finish and sold the property within 5 days.

10/10

Cameron Bell

87%

of our properties sell before their first auction

98.9%

customer satisfaction rate

13+

years of experience

Recent Sales

How Our SaleLock Guarantee Ensures You Get Paid Within 28 Days

1 in 3 property sales are now falling through with traditional estate agents in Scotland. 

Long chains, buyers pulling out at the last minute and endless delays are leaving sellers out of pocket and in despair with a flat they no longer want. 

To make things worse, the chances of a flat selling reduces by 7% with each month that passes. This is why more and more people are taking advantage of the SaleLock guarantee through our auction. 

“Auction?! I can’t risk selling for peanuts!” I hear you thinking.

Well, here’s the thing…

You set the minimum reserve price which means you are in total control of what the flat sells for. Unless you receive an offer that you are happy to take, there is absolutely no obligation to sell. 

Once you do accept an offer, the buyer pays a 10% non-refundable deposit with 28 days to pay the balance. 

If they decide to pull out at any point, the SaleLock Guarantee ensures you still get paid. 

In this scenario, the buyer would forfeit their deposit to you and we would just find you another buyer. 

Oh and one more thing you’ll be pleased to hear…

NO FEES whatsoever unless we sell your flat for a price you’re happy with.

How we stack up

Traditional Estate Agents

£300+ Upfront

  • 1 in 3 sales fall through, and you endure a lengthy process of up to 6 months
  • Minimal exposure to investor buyers
  • Inexperienced negotiators who don’t get you the best price
  • Upfront marketing fees that are non-refundable even if your flat doesn’t sell
  • Water-tight contracts that ensure they get paid even if they don’t sell your flat

VS

VS

Prime Property Auctions

FREE

  • Get paid fast with guaranteed 28 day completions
  • Network of over 11,000 cash-ready, pre-qualified buyers along with maximum exposure on the open market platforms like Rightmove and Zoopla
  • Sales are handled by one of our directors with over a decade of experience
  • No upfront costs whatsoever – we’ll even pay to have the photographs, video tour and floor plan done and organise everything
  • No sale, no fee guarantee. If you don’t get an acceptable offer within 3 months, you do not pay us a single penny

Be careful with “sell flat quick” companies

There are hundreds of these types of companies on the web that promise to buy your property for cash at “full market value”

How our process ensures you get a quick sale at the price you want

A closer look at how we are leaving estate agents IN THE DUST by selling property in record time

Lightning Fast Pre-Auction Sales

85% of our flats sell before their first auction. Once an acceptable offer is made, buyers pay a non-refundable 10% deposit on the spot.

Your flat is still sold on auction terms, so you’ll get paid the rest of the money 28 days from the day the offer is accepted.

Unrivalled Database Of 11,000 Pre-Qualified Buyers

The day we list your flat on all the major platforms like Rightmove and Zoopla, we start bringing you offers from pre-qualified buyers looking specifically for flats.

The flat is also presented to our own network of 11,000+ cash buyers snapping up investment properties, giving us an unrivalled 93% success rate on sales.

100% Result Guarantee

We don’t charge any marketing fees so you don’t pay a penny unless we get you a price that you are happy with.

We’re so confident in being able to help you that we’re willing to risk the up front time and costs involved in selling your flat to guarantee a result.

SaleLock Guarantee

1 in 3 Sales are falling through with traditional estate agents. We’re one of the only agencies in Scotland that can secure non-refundable deposits from buyers.

This means that if you accept an offer and the buyer pulls out, you still get paid the deposit and we find you another buyer.

Estate agencies pay us £1,000's per hour to teach them the secret selling recipe...

…Why? Because we get results.

Estate agencies hire us to come in and teach their staff how to close deals and sell properties fast.


This means you literally have one of the best property auction houses fighting in your corner.


If our own competitors trust us to teach their staff how to sell properties, we like to think that speaks volumes.

I guess what we’re trying to say is that you should hit the button 😊 

Selling Your Flat via Prime in the UK - FAQs

Have a few questions before selling your flat through our auction? Take a look at our frequently asked questions below

Do I need to sell for less going through an auction?

No. We consistently achieve sales at market valuation and above while also giving our clients the peace of mind through our SaleLock Guarantee.

What is your SaleLock Guarantee?

This is the process by which we secure a 10% deposit from a buyer on the day they make an offer. If they then decide to pull out and not progress the sale, they forfeit their deposit. You would get paid this (minus our fee) and we’d find you another buyer.

What is a Reserve Price?

The reserve price is the minimum figure that you’d like to achieve which you get to set. If you don’t get any bids that meet the reserve or any offers you’re happy to take, there is no obligation to sell. This ensures that you are totally in control of the price you sell for.

Will I need to take less money to sell?

Not necessarily, we’ve sold hundreds of tenanted properties at market valuation and above – the trick is having the right buyer base in the first place.

How quickly can you sell my flat?

We’ve had properties sell within hours of being listed – 85% of our properties sell before their very first live auction.

Do I need a Home Report to sell my flat?

Yes. However, residential properties that are not habitable or form part of a portfolio sale do not require a Home Report.

A complete Home Report contains important details like a single survey, mortgage valuation, flat questionnaire and energy report. This offers the buyer more insight into the property before they bid.

We will organise for the home report to be carried out at the same time as our photographer accesses the property so everything is done at the same time.

What’s the process for viewings?

One of the main reasons we offer to pay for professional photos, video tours and floor plan up front is that it ensures we only require access to the property once to minimise disturbance to your tenants. Because we’ll be selling to an investor who isn’t planning on living there, as long as we have good marketing materials, buyers never need to step through the door.

What happens if you don’t manage to sell my property?

We work on a no sale, no fee basis. In the worst case scenario, if we do not get you an offer that you are happy with, there is no obligation to sell and you can take your property off our books with absolutely nothing to pay.

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